Gruden have just launched the Aaron Stone site for Disney Channel Australia to support and promote the new show – Aaron Stone. Charlie Landers is a star video game player who has the avatar of AARON STONE in the world’s best selling role-playing video game “Hero Rising.” His world is turned upside down when the game’s creator, billionaire T. ABNER HALL sends synthetic STAN to recruit him to be a “real life” Aaron Stone and fight against the evil influence of Omega Defiance, a group of seven villains bent on world domination.
Users can come to the site and play seven fantastic Aaron Stone games, learn more about the characters and watch associated video content. In addition, users have their own ‘member profile’ where they can select their own avatar and track their own personal high scores for each of the games.
This project gave Gruden the opportunity to design and create the site from concept to delivery rather than localising existing content from the UK or US and there are plenty of exciting ideas for future developments in subsequent phases.
